Practice Areas

Strategic Marketing and Business Development

Creating Your Unique Business DNA

All businesses and organizations have unique goals, objectives and missions. At The Boyer Group, we specialize in creating customized marketing and business engagement plans tailored to support your financial and operational goals. We understand the urgency of seeing results, so we build and execute your strategy efficiently, ensuring it comes to life soon after our engagement begins. From meticulous planning to impactful execution, we strategize every step to maximize your success.

Our Strategic Marketing and Business Development Services include:

Market Analysis and Research
Strategic Planning and Implementation
Partnership and Alliance Building
Lead Generation and Sales Strategies
Brand Positioning and Market Penetration
Business Model Innovation
Competitive Analysis and Benchmarking
Customer Relationship Management (CRM) Solutions
Revenue Growth Strategies
Product and Service Development
Networking and Industry Engagement

Transform your business with our strategic insights and innovative solutions—let’s build your path to success together.

Contact us today to get started at brian@theboyergroupllc.com.

A Message From Brian Boyer Founder & CEO

"When you engage with The Boyer Group, you become not a client, but a business and marketing partner. We believe in the importance of being accessible to our clients, ensuring that our collaboration is seamless, responsive and tailored to meet your needs every step of the way."

— Brian Boyer, Founder and CEO, The Boyer Group LLC

Brian and I have worked together for over a decade. As marketing and business development partners, he always knows how to best position clients to maximize their brand, messaging, strategy and bottom line for sustainable success.

Liz Reynolds

President, LR Events

I was completely amazed at how quickly The Boyer Group was able to learn and understand our business and apply that knowledge to get real results. I will definitely use them again.

Stacey Brown

Founder, InsurTech Hartford

I’ve worked with Brian Boyer on several occasions over the past few years. He’s a professional offering creative ideas to integrate business goals into promotional efforts. His collaborative style and dedication make him a great marketing partner.

Eric Galvin

Former President, ConnectiCare

Since beginning our partnership with Brian and The Boyer Group last fall, I find myself feeling more confident about our ability to tell the story of First Tee – Connecticut to the community. Brian’s participation as an extended member of our team has allowed us to become more efficient in our communications and more organized in adhering to our annual communication plan.

Mark Moriarty

PGA, Chief Executive Officer & First Tee Coach

Partnering with The Boyer Group was transformative for our organization. Brian and his strategic marketing and engagement initiatives not only attracted new members but also energized our entire community. The tailored marketing program and proactive approach amplified our brand and positioned ASCCP as a leader in cervical pathology education and advocacy.

Kerry Curtis

Chief Executive Officer, American Society for Colposcopy and Cervical Pathology (ASCCP)

The Boyer Group has been instrumental in elevating NWRA’s visibility through exceptional media coverage and expertly produced videos for our awards gala. Their professionalism and strategic approach have significantly enhanced our outreach efforts. I highly recommend their services to any organization seeking to amplify their impact and presence.

Geff Haskett

President, National Wildlife Refuge Association